BRIEF  |  Mooshoo Labs wanted to increase their brand identity. They needed a typographic stamp to sit alongside its existing illustration that would better define their business offer.

RESPONSE  |  We created a respectful, playful partnership with the typography and the illustration by ensuring the style remained fun, friendly and on brand. The original illustration exuded the personality of the 3 partners and it was important that the typographical extension remained true to this. The final brand identity was executed onto business cards, letterheads and a mobile device screen splash.

RESULTS  |  A professional, yet entertaining and ambitious logo that clearly defines their business offer rolled out onto multiple platforms.

SCOPE OF WORK  |  Branding

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